The word\u00a0engagement\u00a0means commitment or involvement when it comes to creating strong and lasting working relationships.<\/p>\n\n\n\n
If we refer to Social Networks, engagement is in a formidable way to create and strengthen these professional relationships, and it is undoubtedly one of the desired goals of any professional or brand worth it’s salt. <\/p>\n\n\n\n
Below we will see the most effective ways to increase engagement on Twitter<\/strong> :<\/p>\n\n\n\n To improve our tweets and get more engagement on Twitter I recommend:<\/p>\n\n\n\n You have to be a constant means of communicating content, every day of the week, every week of the month and every month of the year.\u00a0If you just started on the subject and do not have much experience, I recommend that you start a\u00a0frequency of publication of 6 to 10 daily tweets, but spaced in time because if we were not making some of the\u00a0worst mistakes on Twitter.<\/p>\n\n\n\n Knowing the best hours of posting a tweet is essential to increase engagement on Twitter.\u00a0To know it there are different tools although I recommend 3;\u00a0Followerwonk,\u00a0Buffer<\/a>,\u00a0and\u00a0SocialBro<\/a>.<\/p>\n\n\n\n Social Media of the HubSpot company, conducted a study where he analyzed more than 200,000 tweets where he concluded that those tweets that used verbs or adverbs had much more chance of generating engagement on Twitter.<\/p>\n\n\n\n In the following infographic, you can see the most significant data of the study.<\/p>\n\n\n\n If we get several influencers on Twitter to<\/strong> publish our publication, we can reach hundreds of thousands of people in a few hours and with it increase considerably in engagement on Twitter.<\/p>\n\n\n\n Here is a post with the\u00a0best influencers on Twitter\u00a0of Digital Marketing and Social Media.<\/p>\n\n\n\n According to a study by\u00a0Sales Forces,\u00a0tweets that contain a link receive 86% more RTs.<\/p>\n\n\n\n Normally we use the infographics to capture and impact at a simple glance<\/strong> at the user but what you may not know is how they can improve engagement on Twitter. These data have been extracted from a study of the Buffer<\/strong> company :<\/p>\n\n\n\n Someone may seem to be something obvious, the truth is that many people skip it or do not pay the necessary attention.<\/p>\n\n\n\n We must know and know our community well to succeed with our\u00a0content marketing\u00a0strategy.<\/p>\n\n\n\n To get to know your followers on Twitter better, I recommend that you use the free\u00a0Followerwonk<\/strong>\u00a0tool, it takes you 5 minutes to know what are the topics that most interest your audience.<\/p>\n\n\n\n We all know that choosing the title is very important to improve your engagement, so choose a title that arouses a lot of interest in your followers. One thing is the title that we choose optimized for SEO in the Blog and another is how we can make it more impactful and more natural to publish it on Twitter, although I always like to find the balance between a social headline and SEO for the Blog and so I don’t have to change the title when publishing it on Social Networks.<\/p>\n\n\n\n It is essential the way the followers perceive you, in this way if you are a friendly, cordial professional who always attends to his followers this will make your engagement on Twitter greater.<\/p>\n\n\n\n1.- Improving our tweets<\/strong><\/h4>\n\n\n\n
2.- Publish content regularly, the weekend included<\/strong><\/h4>\n\n\n\n
3.- The time of publication is key<\/strong><\/h4>\n\n\n\n
4.- Use verbs and adverbs<\/strong><\/h4>\n\n\n\n
5.- Identify and connect with influencers<\/strong><\/h4>\n\n\n\n
6.- Include links in your publications<\/strong><\/h4>\n\n\n\n
7.- Insert infographics in your tweets<\/strong><\/h4>\n\n\n\n
8.- Analyze your audience and listen to it<\/strong><\/h4>\n\n\n\n
9.- The choice of title<\/strong><\/h4>\n\n\n\n
10.-Be very active on Twitter<\/strong><\/h4>\n\n\n\n